Airbnb | make stories


Problem: Due to COVID-19 and its implications around the world, people have stopped traveling. Society is getting back on its feet, but many people are still worried, especially those considered of high risk.

Solution: Airbnb will provide you with a refuge from monotony.

Approach: To make people aware of the different rental options Airbnb offers, the campaign will feature unique spots with a focus on retired people. We want to remind them that there is still much more to live and enjoy.

Medium: Print, Tv Commercial, Pre-roll, Direct mail.

Contributions: Clara Speckhart: photo editing